Unify, cleanse, and govern all of your customer data with AI-powered master data management.
Black Tiger for Customer connects to your CRM, marketing platforms, ERP, support systems, spreadsheets, and more—automatically eliminating duplicates, correcting errors, resolving inconsistencies, and enriching missing fields.
The result: one single, trusted, and shared record for every customer.
No more mismatched records across CRM, ERP, marketing automation, and analytics platforms. Customer profiles, preferences, and interactions stay aligned everywhere.
Marketing, sales, operations, and support teams all access the same trusted customer information, eliminating confusion and wasted time chasing down “which record is right.”
Whether they’re engaging with your website, a sales rep, or customer support, they get a consistent, personalized, and accurate experience every time.
Our clients have cited:
Unlike traditional MDM implementations that take years, Black Tiger can deliver a working 360° view of your customer data in under 90 days. You start seeing value in months, not years.
Black Tiger cleans your customer, account, and contact data, creating golden records for every customer.
What is a golden record? A golden record is the single, most complete, accurate, and trusted version of a data entity, created by reconciling and consolidating data from multiple sources.
In customer data management, that means having one authoritative record per customer that combines and corrects information from CRM, ERP, marketing automation, support systems, ecommerce platforms, and spreadsheets.
Black Tiger brings all of your golden records together in one single source of truth.
You can easily manage evolving customer attributes, maintain accurate hierarchies and relationships, and ensure consistency across every system.
Our platform then seamlessly distributes clean, governed customer data to all your connected systems and channels, ensuring everyone works from the same accurate data.
With a single source of truth for customer data, every decision—whether operational, tactical, or strategic—is backed by accurate, complete, and timely information.
Optimize customer experiences, improve targeting and personalization, accelerate sales cycles, enhance support interactions, strengthen retention and loyalty, enable advanced analytics, unlock AI… and more.
Black Tiger connects directly to your systems—cloud or on-premise—without moving any sensitive data.
It pulls customer data from multiple internal and external sources, including CRM, ERP, marketing platforms, support systems, e-commerce sites, and spreadsheets, and consolidates the scattered data streams into one system, capturing all relevant information regardless of origin. Black Tiger then scans the incoming customer data and identifies what fields exist, what formats they’re in, and how complete the records are, surfacing anomalies and establishing quality baselines and KPIs.
Black Tiger then automatically applies data quality rules and AI-driven validation to your data. It standardizes and normalizes each data attribute to ensure consistency while also removing duplicates, fixing errors, and resolving inconsistencies to ensure the data is accurate.
As the last step in the Clease stage, Black Tiger will enrich your data by filling gaps with internal sources, third-party data, and AI/ML-generated values to ensure every record is complete.
Black Tiger then uses automated workflows and machine learning algorithms to identify and combine matching records, selecting the most reliable attribute based on trust scores, recency, and completeness.
It creates one single authoritative record per customer—a Golden Record—and links it back to all sources for full traceability.
Black Tiger ensures compliance with internal standards and external regulations by enforcing governance, compliance, and data stewardship at scale. This includes audit trails, workflows for approvals, and ensuring alignment with industry regulations (e.g., GDPR, CCPA, HIPAA).
It provides transparency and accountability for end-to-end customer data lifecycle management.
Black Tiger makes golden customer records usable across the enterprise. This means syndicating accurate customer data to CRM, marketing automation, and analytics platforms, as well as support systems and downstream applications.
It ensures every team—marketing, sales, support, supply chain, compliance, etc.—has access to the same trusted, accurate customer data.
Our virtual index technology connects directly to your existing systems, completely eliminating risky migrations. You maintain current operations while gradually improving data quality and processes.
With Black Tiger, you only pay for your Golden Records, aka the single, authoritative, cleansed, and unified version of a data entity that Black Tiger creates for you. This means you’re not paying for licenses, seats, or even for the volume of data processed. You're only paying for the usable output.
Our cloud-native platform is fast to deploy, and our structured “done with you” approach to implementation means we support you every step of the way. Black Tiger can deliver a working 360° view of your data in under 90 days. You’ll start seeing value in months, not years.
Our team handles customer data unification projects from start to finish—implementing CRM integrations, setting up quality rules, and optimizing campaign data flows.
We implement comprehensive customer views quickly, establish automated quality checks, and train sales teams to get the most from their data.
Our experts connect complex operational data sources, establish governance frameworks, and optimize processes for maximum efficiency.
We implement regulatory reporting solutions, automate reconciliation processes, and ensure consistent financial data quality across systems.
Our technical specialists implement enterprise-wide data solutions while transferring knowledge and best practices to your team.
Clean, trusted, and accessible customer data isn’t a nice-to-have—it’s the foundation of stronger relationships, faster growth, and better customer experiences. With Black Tiger, you don’t just manage customer data—you turn it into a competitive advantage.
Unlike traditional data projects that take years to show value, Black Tiger gets you to a single source of truth for your customer data in under 90 days—so you can start making smarter decisions and driving measurable results faster.